The "I'm Okay" Collection is dropping this saturday 5/18/2019 and depicts different issues that are far too common in the world today. Things like addiction, Depression, mental health. All of these issues have such a stigma surrounding them that it makes the person dealing with said issue less likely to talk about it.
Every piece of streetwear that PRSNL produces tells a message, or a story. Be it personal or telling it through someone else. Everything I make I try to have meaning behind it. I also want to use my brand to do some good in my life and so I have decided that for the first week of launch, HALF of all profit generated will be donated to the American Foundation for Suicide Prevention. So after the cost of creating the piece is recouped, half of total profit will be donated towards helping people who face problems with depression every single day.
Being someone who has suffered from depression in the past, I thought it only fitting that I create some pieces depicting images in my mind at the time. I want my streetwear brand to be different. I want some of my pieces to do some good and promote awareness. So that is what I am trying to do with this collection.
- Thank you
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